Product Management in the Digital Era

Program Overview

Product management is crucial for young professionals and budding entrepreneurs

• It ensures alignment with market needs, efficient resource utilization and risk mitigation through iterative development
• It provides strategic vision and road mapping, fostering cross-functional leadership and stakeholder management
• By emphasizing user-centric design and continuous improvement, product management enhances customer experience and drives innovation.
• It relies on data-driven decision-making to track performance and adapt to market changes, building a competitive advantage
• Overall, it helps achieve product-market fit, optimize development processes, and sustain long-term growth and success

Who Should Attend?

This program is useful for:

• Forward thinking Professionals from diverse sectors leading development of new solutions
• Budding entrepreneurs and start-up founders
• Fresh graduates eager to learn digital product management

Unique opportunity to explore and understand Product Management in the digital era. We invite interested participants to contact Sumita (sumita.thakur@bvrscient.iith.ac.in; +91 9160006190) to learn more about the program.

Program Highlights

This program will help develop a better understanding of:

• The product development cycle
• The product management cycle
• Understanding customer needs and identifying gaps
• Developing value propositions
• Developing the appropriate business models
• Financial and non-financial metrics
• 5Cs, S-T-P and 4Ps
• Technology development and management

This program is useful for:

• Forward thinking Professionals from diverse sectors leading development of new solutions
• Budding entrepreneurs and start-up founders
• Fresh graduates eager to learn digital product management

Unique opportunity to explore and understand Product Management in the digital era. Reserve your seat today and embark on a journey of innovation and transformation!

At the end of this program, participants will be able to

• Appreciate the tasks involved in effective digital product management
• Understand customer needs and identify gaps
• Ideate and develop product designs
• Manage product execution
• Understand the key levers for digital product growth
• Build and scale a tech product

Pedagogy

Lectures, Discussions of Cases, and In-class Exercises

Dr. BVR Mohan Reddy School of Innovation and Entrepreneurship (BVR SCIENT) was set up by two philanthropic foundations in unique participation with IIT Hyderabad, featuring a state-of-the-art building, teaching, and learning facilities at the IIT Hyderabad campus. The school aims to nurture and develop world-class innovation and entrepreneurial talent through capacity building of entrepreneurial mindset and capability building for potential entrepreneurs. Join us at BVR SCIENT to explore new ventures, develop essential skills, and contribute to India's vision of Atma Nirbhar Bharat.

This 2-day Program is scheduled for August 29-30, 2024.

Location: BVR SCIENT, IIT Hyderabad

Dr. BVR Mohan Reddy School of Innovation and Entrepreneurship (BVR SCIENT) was set up by two philanthropic foundations in unique participation with IIT Hyderabad, featuring a state-of-the-art building, teaching, and learning facilities at the IIT Hyderabad campus. The school aims to nurture and develop world-class innovation and entrepreneurial talent through capacity building of entrepreneurial mindset and capability building for potential entrepreneurs. Join us at BVR SCIENT to explore new ventures, develop essential skills, and contribute to India's vision of Atma Nirbhar Bharat.